Measuring Business Performance


Course details

All companies are looking for that perfect metric, the one data point that will tell them everything they need to be successful. Measuring errors abound, but developing better metrics can be difficult. In this course, ASU instructor Eddie Davila walks you through how to create metrics that work well for your company. Eddie explains why it is important to measure performance and what some of the most common errors are in measuring your own company’s performance. He goes over what makes a good metric, how to evaluate your current measurement system to see if it aligns with your organization goals and how you can develop and test a system of measurement from scratch. Eddie also covers the importance of data visualization tools, such as dashboards and infographics.


  • Eddie Davila Supply Chain Instructor AND Writer & Host of Entertaining Educational Videos w/ 10+ Million views
    Eddie Davila is the associate chair for the Supply Chain Management program at Arizona State University.In addition to serving as associate chair, Eddie is a principal lecturer for the highly ranked Supply Chain Management program in the W.P. Carey School of Business at Arizona State University. Eddie has taught over 30,000 students in person and millions more online via videos and digital textbooks. His digital content is used by both top-ranked universities and Fortune 500 companies around the world. He has also provided consulting services for companies in the energy, publishing, retail, technology, global health, and agriculture industries. Eddie likes to spend his spare time on a yoga mat.
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