Learn digital marketing including SEO, Facebook marketing, Google Adwords PPC advertising, and social media strategies
The Internet is huge and trying to stand out among millions upon millions of advertisements to get yourself or your business found is a daunting task. You can’t possibly figure out every way available on the Internet today to reach people and get them thinking about you, your website, your business and your products and services. But there are certain places you start. You start with the giants who have built incredible Internet assets geared specifically to helping you get found. These are places everyone goes to that uses a computer, a phone, a tablet or other digital device. You go to Google – the largest search engine in the world. You go to YouTube – the second largest search engine in the world and a home for most of the world’s Internet published videos. You go to Amazon to advertise your products and most importantly as an advertiser, your books and e-books. And you go to the most successful social media and social gathering sites out there starting with Facebook and followed by Instagram (owned by Facebook), LinkedIn, Twitter, Pinterest and others.
These sites will help you get found out there by many if you know how to use the tools they have created for you to use to get found. With Google, that means Google Search, Google AdWords Search Engine Marketing, My Google, Google Plus, Google Play and YouTube; with Amazon, it means KDP Select, Kindle, Create Space and Good Reads; With Facebook, it means Facebook Business Pages and Instagram; and these are followed by the other prominent social and people connection sites. These are the giants and here is where this course starts.
I will teach you in this course how to use the tools, applications and services of these giants to help you get found online by people you want to have find you. People that may be inclined to buy what you are selling if they knew you were there. So if this is your objective, then step into this course and let me teach you from all that I have learned over many years of working and learning on the Internet and helping many businesses and corporations found as a professional consultant. I want to share what I have learned with you and I want to see you succeed in growing your business online.
- Students will learn a number of strategies for getting found online including SEO, pay per click advertising, and posting to social media sites.
- 6.5 hours on-demand video
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
- [Size : 846 MB]